Chinatown Point
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Work:
Design, Fabricate & Install
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Element:
Sky Sign | Landmark Sign | Area Identity Sign | Directional Sign | Directory | Advertisement Sign | Architectural Sign
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Chinatown Point underwent a major reconstruction to provide a new facelift to the entire shopping mall. The renovation works include upgrading the retail concept, linking the retail mall basement to the new Chinatown MRT station as well as modernizing Chinatown Point exterior look.
Ultimate was commissioned to design and build all the wayfinding and retail signage. Also as a mark of respect for cultural tradition at the heart of Chinatown, we cleverly incorporated the old Chinese coin motif into the internal signage design theme. In addition, the advertising billboards, including the largest internally illuminated advertising panel in Singapore was also installed by us.